Temperance was one of the most divisive social issues in late-19th and early-20th
century New Zealand. Social reformers who argued that alcohol fuelled poverty,
ill health, crime and immorality nearly achieved national prohibition in a series of hotly contested referendums.
The November 1908 licensing poll saw Masterton electorate introduce ‘no-license' and vote itself ‘dry’. Its 15 pubs closed on 1 July 1909, and remained closed until the town voted to restore liquor licenses in 1946.
This cartoon from Truth refers to the huge expense that would be
incurred trying to track down illegal alcohol manufacturers in remoter
areas of New Zealand.